項目簡介

beat365官方网站(簡稱:心理學院)目前是中國大陸唯一進入ESI 世界排名前1%的心理學科,是中國心理學的主要發源地。

北大-大益消費者研究中心是beat365官方网站與中國最大的普洱茶廠商大益茶業集團合作創立的研究中心,大益茶業集團是中國集生産、銷售于一體的現代化大型茶業企業,以“奉獻健康,創造和諧”為使命,遵循“共赢合作”、“創造和分享價值”的發展原則,秉承“一心隻為做好茶”的制茶精神,為全球消費者提供高質量的茶葉産品及茶生活服務,并緻力于引領中國茶産業發展至國際水平,提升并弘揚中華優秀茶文化。

北大-大益消費者研究中心自成立以來,緻力于從事消費行為學、經濟心理學等領域的科學研究,目前的研究領域涉及茶與心理、認知與情感、文化傳播、健康、幸福、人際關系等。為促進茶文化領域的研究發展,進一步弘揚中國傳統茶文化的知識與精神,将茶認知、情感、文化的研究不斷深入和國際化,北大-大益消費者研究中心拟面向北美國家留學生提供獎學金。

申請資格

1. 對文化與認知、消費心理學、茶道有研究或濃厚的學習興趣。

2. 具有較強的科研能力、進取精神和創新能力,能夠盡職盡責地完成科研工作。

3. 被beat365官方网站錄取的留學生。

4. 申請人須為美國、英國或加拿大國籍。

5.獎學金申請截止時間2017年4月30日。

相關待遇

1. 獎學金包括beat365在讀3-5年期間每年全額學費、住宿費補助、生活費。

2. 所有科研條件對留學生開放,支持申請各類科研項目;

3. 提供參加國内外高水平學術會議或國際著名大學學習交流的機會。

4.畢業後優先考慮派往大益在北美的機構工作。

歡迎感興趣的留學生朋友前來申請和咨詢。

聯系方式:趙老師,86-10-62753559 hrclub@pku.edu.cn http:


Peking University - TAETEA Consumer Research Center

Peking University is the leading university in China and world-wide famous university. School of Psychology and Cognitive Science of Peking University is the main birthplace of Chinese psychology and is listed ESI world's top 1% of psychology.

Peking University - TAETEA Consumer Research Center is founded by The School of Psychology and Cognitive Science at Peking University and China's largest Pu'er tea manufacturer TAETEA Group. TAETEA Group is a modernized company producing and sale pu’er tea (mainly Red Tea) in China and overseas. TAETEA follows the principle of "win-win cooperation" and "create and share value", adheres to the spirit of "making tea for one's heart", and makes great contribution to global consumption. TAETEA not only provides high-quality tea products and tea services, but also helps promote the Chinese tea culture and health tradition to the world.

Peking University - TAETEA Consumer Research Center is committed to engage in scientific research of consumer behavior, economic psychology, health psychology and philosophy and other related fields. The current research areas include tea and psychology, cognition and emotion, culture transmission, drinking and health, happiness and well-being, interpersonal relationship and moral development, etc. To further promote the knowledge and culture of traditional Chinese drinking and health and related cognition and emotion, Peking University - TAETEA Consumer Research Center will offer scholarship to Master and Ph.D. graduate students from foreign countries.

Application requirements:

1. Be interested in culture and cognition, consumer psychology, philosophy, health science, and drink-related research.

2. Have strong research capacity, entrepreneurial spirit and innovative ability, able to complete due diligence research work.

3. Pass Peking University entrance exam and be admitted by School of Psychological and Cognitive Sciences.

4. Applicants must be of US, UK or Canadian nationality.

5. Deadline of scholarship application for Fall of 2017: April 30, 2017

Financial support and facilities:

1. Scholarship covers the three- or five-year tuition fees, stipends for lodging and board and other reasonable living expenses.

2. All research facilities are accessible.

3. Opportunities for domestic and international academic conferences.

4. Awards for published academic work or other academic achievements.

5. Possible work positions for TAETEA agencies in North America.

Contact information:

Mrs. Zhao, 86-10-62753559 hrclub@pku.edu.cn http:


2016-12-15